Assemblage Strategy Group

Assemblage Strategy Group Assemblage Strategy Group Assemblage Strategy Group

Assemblage Strategy Group

Assemblage Strategy Group Assemblage Strategy Group Assemblage Strategy Group
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Brand Services -

Focused on the consumer product and service industries... 


Assemblage is a sales strategy group for brand execution of their go to market strategy in the DTC sales channel. 


By leveraging a brand’s existing clients, targeted partners, and use of digital tools – we lead our clients to more forecastable revenue streams and profitable operations. 


Think of an engagement with Assemblage as a "Managing Director for hire". This is not about a consultant relationship where there is only a recommended strategy; rather, this is a scenario of working with senior executives, who have entrepreneurial mindsets, who will  be side by side with you to tactically execute to defined business goals.


Areas of Expertise:

 

~Business Planning -

  • For Goal, Strategy and KPI Development.
  • For sustainable top line growth with cost effective operations.
  • By product/channel to ensure the strategy actually aligns with daily reality.
  • Production Refinement to ensure product set aligns with the market opportunity. 


~Sales Management & Analysis - 

  • Product & service positioning review to understand your own product, as well as your competition. 
  • Ensure your team is allocating the right time to the most profitable sales channels and clients.
  • Direct sales execution - the lifeblood of high margin DTC businesses. 
  • A focus on in-person, email, phone, print, and SMS campaigns that align with brand and business goals.
  • Strategic partnerships to promote your brand to similar clients.
  • Optimized Customer Relationship Management (CRM) systems to operate your business effectively with a robust system of record for a 360 view of your clients.


~Marketing Strategy - 

  • Ensure you are delivering the right message to the right person at the right time through the right channel. 
  • Build client relationships that drive loyalty and sales by using data to deliver relevant, engaging content.
  • Leverage data, content and promotions to drive demand at scale. 
  • Create automated customer nurture campaigns that retain and convert clients to increase mailing list value.
  • Optimize the order process from beginning to end to drive more sales. 
  • Find and attract more customers that look like your best clients. 


~Production Planning - 

  • Enterprise Resource Planning (ERP) to review optimal supply and demand for all sku's and sales channels. 
  • Managerial Finance – We do not position to be accountants (we do have trusted resources available), but we know the ins and outs of a P&L, Statement of Cashflows and Balance Sheet for actionable insights. 


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Assemblage's System Audit and Execution Capabilities - 


~Client focused systems - 

  • Salesforce's Sales Cloud Enterprise
  • Salesforce's Marketing Cloud
  • Hubspot CRM
  • All wine industry based POS, eCommerce and OMS systems
  • All outbound email marketing engines
  • Ship Compliant & Compli tax and compliance software 


~Finance and Production Systems - 

  • Inuit QuickBooks (desktop and online)
  • Microsoft Dynamics 
  • Mineral Tree Expense Management


~Team Collaboration - 

  • Box Inc file and folder management
  • Basecamp project management
  • Docusign secure documents
  • Intermedia Hosted Exchange
  • Warehouse management & logistics systems

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