Brand Services -

Focused on the consumer product and service industries... 

Assemblage is a sales strategy group for brand execution of their go to market strategy in the DTC sales channel. 

By leveraging a brand’s existing clients, targeted partners, and use of digital tools – we lead our clients to more forecastable revenue streams and profitable operations. 

Think of an engagement with Assemblage as a "Managing Director for hire". This is not about a consultant relationship where there is only a recommended strategy; rather, this is a scenario of working with senior executives, who have entrepreneurial mindsets, who will  be side by side with you to tactically execute to defined business goals.

Areas of Expertise:

~Business Planning -

• For Goal, Strategy and KPI Development.
• For sustainable top line growth with cost effective operations.
• By product/channel to ensure the strategy actually aligns with daily reality.
• Production Refinement to ensure product set aligns with the market opportunity. 

~Sales Management & Analysis - 

• Product & service positioning review to understand your own product, as well as your competition. 
• Ensure your team is allocating the right time to the most profitable sales channels and clients.
• Direct sales execution - the lifeblood of high margin DTC businesses. 
• A focus on in-person, email, phone, print, and SMS campaigns that align with brand and business goals.
• Strategic partnerships to promote your brand to similar clients.
• Optimized Customer Relationship Management (CRM) systems to operate your business effectively with a robust system of record for a 360 view of your clients.

~Marketing Strategy - 

• Ensure you are delivering the right message to the right person at the right time through the right channel. 
• Build client relationships that drive loyalty and sales by using data to deliver relevant, engaging content.
• Leverage data, content and promotions to drive demand at scale. 
• Create automated customer nurture campaigns that retain and convert clients to increase mailing list value.
• Optimize the order process from beginning to end to drive more sales. 
• Find and attract more customers that look like your best clients. 

~Production Planning - 

• Enterprise Resource Planning (ERP) to review optimal supply and demand for all sku's and sales channels. 
• Managerial Finance – We do not position to be accountants (we do have trusted resources available), but we know the ins and outs of a P&L, Statement of Cashflows and Balance Sheet for actionable insights. 

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Assemblage's System Audit and Execution Capabilities - 

~Client focused systems - 

• Salesforce's Sales Cloud Enterprise
• Salesforce's Marketing Cloud
• Hubspot CRM
• All wine industry based POS, eCommerce and OMS systems
• All outbound email marketing engines
• Ship Compliant & Compli tax and compliance software 

~Finance and Production Systems - 

• Inuit QuickBooks (desktop and online)
• Microsoft Dynamics 
• Mineral Tree Expense Management

~Team Collaboration - 

• Box Inc file and folder management
• Basecamp project management
• Docusign secure documents
• Intermedia Hosted Exchange
• Warehouse management & logistics systems